Jonathan Sexton - Character Red Workshop
In this video you’ll begin to learn how to unlock the power of Pinterest to help grow your small business. If you want, pull up your Pinterest account either on mobile or computer as you follow along with this video so you can try it right as you learn about it. Keep in mind, Pinterest offers certain abilities through the mobile app that are not available on computer or iPad.
Jonathan will walk you step by step through the process of integrating product linking to your pins to help drive sales with a little bit of background on the difference between pins and boards and how to best utilize them. You may even catch a nugget of information in there indicating a smart way to list products through Etsy that would appeal to different markets of people, like your average consumer looking to buy a finished product vs another creator like yourself.
If you have any interest in affiliate marketing, this video will also teach you how to integrate affiliate links into your Pinterest pins for increased passive income. Keep everything you learn in this video in mind as you move forward with establishing your brand identity and consider how integrating Pinterest into your media kit may help you connect with brands.
What is a media kit, you ask? Check out this video from Vik & Dom to learn more about it and view a sample media kit for an even better look.
Stay tuned for the next video from Character Red Workshop when Jonathan goes into more detail on how to look at Pinterest analytics to make the most out of the app.
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